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Worried that your business is squandering money on visitors but not getting the sales?

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Frustrated by visitor growth but weak conversions
Have you attended the monthly SEO briefing only to see that your traffic has grown again by a healthy margin, yet been somewhat disappointed that for all that traffic, you couldn’t pay for your lunches with the extra business it brought in?  

Fact: For every £72.00 spent on driving visitors, only £1 is spent on converting them.


To put this imbalance right, you need a joined up strategy that splits your investment across all key aspects of targeting, attracting and converting visitors into paying customers.
Frustrated by visitor growth but weak conversions  

Example:
You’re converting 1.5 percent of your traffic on average while your competitor is converting 5 percent. By the way we frequently exceed 10%.
Let’s look at that in terms of hard cash.
Both you and your competitor sell a product for £250. Based on the conversion rates above, you’re making about £3,750 on every 10,000 visits. Your competitor on the other hand is reporting a cool £120,500. That’s a missed opportunity of over £116,000 to you.
Naturally the other guy will be spending a little on conversion to get this extra revenue, but let me assure you it won’t be anything like £116,000

 
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What others are saying

We have worked with a few agencies and had mixed experiences. Our Google account was in a mess and everything a bit disconnected. They did a great job starting almost from nothing again and building a solid flow of good revenue. We feel much more in control now. I wouldn’t hesitate to recommend them.
— Flori Busu

Wood company to work with. Strong communication with no bs and they are marketers rather than SEO types, we like that. We get a good joined-up strategy instead of what we had before.
— Greg Pani


Early days, but they are very easy to work with and we have a solid strategy in place. I feel very confident.
— Augustina Lore


It’s a big achievement to have turned this around in such a short space of time – the technical, procurement and project management challenges have been significant.
The successful launch points to some great collaboration and hard work across multiple teams – well done.
- Aaron Scullion

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