You can compare performance by device and adjust our bidding accordingly
Find and eliminate budget los easily
Know how much you spent on underperforming keywords and estimate the losses. Use
this to improve your negative
keywords list and spend the budget on the highest performing searches.
Quality score
The Quality Score section of the report includes the average Quality Score of your ads.
This score is vital to managing your costs. By improving it you can improve your advert
rankings and lower your advertising costs.
Optimise your adverts
Once you know which ads are working best for you and how well they perform,
you now have the insight you need about which styles, headlines, pictures and other
elements attract your target customers and you can test this further if you wish and
use it optimise your existing ads and to build and test better versions.
Time slots optimisation
The time slots analyses will allow you to optimise your campaigns and increase the number
of conversions your adverts have. Instead of having a flat CPC throughout the day,
now you can increase the maximum amount you are willing to spend for a
click exactly when the conversion rate is higher and decrease it when no one is buying
Shopping performance
Discover your best converting brands and utilise this info to increase
your sales. The audit will let you know which brands should be promoted
more and which ones should be advertised less or excluded from campaigns.
Shopping: Best performing products
The ABC Analysis is a good to analyse performance by batches of products.
Usually, in AdWords accounts, 20% of the products are generating 80%
of the total revenue. The ABC analysis categorises your products
in three different groups according to their costs and generated revenue.
Don't miss this insight
Can my campaign still grow?
What are the most costly keywords I waste spend on?
Which of my ads are performing well and should be copied to other adgroups?
Which days of the week convert the most?
What are the most profitable times to advertise?
Do my campaign follow important AdWords best practices?
What does your Adwords audit consist of?
Each week’s performance is displayed
You can compare performance by device and adjust our bidding accordinglyFind and eliminate budget los easily
Know how much you spent on underperforming keywords and estimate the losses. Use this to improve your negative keywords list and spend the budget on the highest performing searches.Quality score
The Quality Score section of the report includes the average Quality Score of your ads. This score is vital to managing your costs. By improving it you can improve your advert rankings and lower your advertising costs.Optimise your adverts
Once you know which ads are working best for you and how well they perform, you now have the insight you need about which styles, headlines, pictures and other elements attract your target customers and you can test this further if you wish and use it optimise your existing ads and to build and test better versions.Time slots optimisation
The time slots analyses will allow you to optimise your campaigns and increase the number of conversions your adverts have. Instead of having a flat CPC throughout the day, now you can increase the maximum amount you are willing to spend for a click exactly when the conversion rate is higher and decrease it when no one is buyingShopping performance
Discover your best converting brands and utilise this info to increase your sales. The audit will let you know which brands should be promoted more and which ones should be advertised less or excluded from campaigns.Shopping: Best performing products
The ABC Analysis is a good to analyse performance by batches of products. Usually, in AdWords accounts, 20% of the products are generating 80% of the total revenue. The ABC analysis categorises your products in three different groups according to their costs and generated revenue.